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v2.5 StablePikory 2026
Discovery Intelligence

#Substack

Total Volume
1.4MLive
Discovery Velocity
Viral
Initial Sampling
12 Items
Hashtag StatsBased on recent activity
Total Posts
1.4M
Avg. Views
494,852
Best Performing Reel View
1,828,749 Views
Analyzed Creators
9
Performance Context
Initial Batch12 reels analyzed

Trending Feed

12 posts loaded

Everything is a win when the goal is experience. This articl
1,828,749

Everything is a win when the goal is experience. This article got me thinkingggg 🤎 Writer is bymaevelle all credit to her! #substack #reading #reflections #mindset #goals

17/30: reading 3 substack articles a day keeps you sane, tru
281,609

17/30: reading 3 substack articles a day keeps you sane, trust me⭐️ all articles are linked on my bio!! #essays #articles #explore #substack (substack, substacks, substack articles, articles to read, essays, long reads, people, in your twenties, 20s, life, philosophy, reading list, brain food)

I found this article on discipline so interesting and such a
274,536

I found this article on discipline so interesting and such a great reframe if you feel you don’t have enough willpower when it comes to follow through. He shares six ways to increase your discipline, the last one being my favourite 🦋⏳ #discipline #mentalstrength #substack #mindset #reflections

Everything you want is on the other side of fear. Fears can
248,012

Everything you want is on the other side of fear. Fears can be persuasive, to the point we won’t go after what we want because we’re too scared. Full credit to the anon writer of this letter on Love letters to Literature, you can read it by searching the title on Substack 📎🦢 #fears #mindset #reflections #substack #reading

THE DEATH OF THE INDEPENDENT DOCTOR? 📢

B.C. is the testing
125,097

THE DEATH OF THE INDEPENDENT DOCTOR? 📢 B.C. is the testing ground, and the rest of Canada is next. 🇨🇦 New laws (HPOA/Bill 36) are dismantling medical independence: ❌ $500k fines for “misleading” info ❌ Warrantless search & seizure of medical records ❌ State-appointed boards (No more peer review) ❌ Mandatory mandates as a condition of licensing Doctors are leaving B.C. in record numbers. Why? Because they refuse to be “hired scripts” for a political narrative. I’m not just sharing the problem; I’m sharing the SOLUTIONS. My latest Substack includes professional letter templates for you to send to your MLA and your medical college TODAY. 🔗 LINK IN BIO to read the proof and take action. . . . . . . . . . #MedicalAutonomy #BCPolitics #HealthCareCrisis #Freedom #Substack

#writingcommunity #tumblrinspired #booklovers #literaturelov
556,885

#writingcommunity #tumblrinspired #booklovers #literaturelover #substack

ur telling me I get to scroll through a social media app and
463,018

ur telling me I get to scroll through a social media app and see notes from girls on their recent crash outs, date recaps, manifestations, bucket lists, TBRs and ALL FOR FREEE? #notesapp #blogging #substack #dittolists #pinterestaesthetic

A recent investigation from @guardian reveals how Substack g
1,788,034

A recent investigation from @guardian reveals how Substack generates revenue from Nazi newsletters the publishing platform hosts. This is what Substack CEO Chris Best had to say when he was a guest on Decoder in response to a question about racist speech in Substack Notes. #substack #freespeech #podcast

This is the question you need to be asking yourself. Thanks
5,903

This is the question you need to be asking yourself. Thanks to @brenebrown for this gem. I wrote more about this concept and how my incredible friend Lauren embodies courage on my substack (link in my bio to read!) #substack #inspirationalquotes #lifechoices

#writingcommunity #tumblrinspired #booklovers #literaturelov
191,092

#writingcommunity #tumblrinspired #booklovers #literaturelover #substack

no bc this is so cool!! #fashion #style #substack
170,837

no bc this is so cool!! #fashion #style #substack

And for the rest…. #read #trademarked on #substack 🤠 @lyst
4,451

And for the rest…. #read #trademarked on #substack 🤠 @lyst #lystindex

Top Creators

Most active in #substack

Semantic Clustering

Reels Graph Intelligence.

Advanced mapping of high-affinity Instagram Reels semantic patterns identified within the #substack ecosystem.

Strategic Implementation

Our semantic engine has identified these specific pattern clusters as high-affinity matches for #substack. Integrated usage of #substack with strategic Reels tags like #substack's revenue models and #substack careers is statistically linked to a significant increase in initial Reels discovery velocity.

In-Depth Hashtag Analysis: #substack

Expert Review • June 5, 2026 • Based on 12 Reels

Executive Overview

#substack is an actively used Instagram hashtag. Across the 12 trending reels analyzed on this page, the content has accumulated a combined total of 5,938,223 views— demonstrating strong content velocity within this content vertical. The top creator ecosystem features 8 notable accounts, led by @isabelradford_ with 2,351,297 total views. The hashtag's semantic network includes 30 related keywords such as #substack's revenue models, #substack careers, #substack explained, indicating its position within a broader content cluster.

Avg. Views / Reel
494,852
5,938,223 total
Viral Ceiling
1,828,749
Best Performing Reel
Unique Creators
8
12 reels analyzed

Viewership & Reach Analysis

The 12 reels in this dataset have generated a combined 5,938,223 views, translating to an average of 494,852 views per reel. This strong average viewership suggests healthy algorithmic distribution. Reels using this hashtag are reliably reaching audiences interested in this niche.

Top Performing Reel

The highest-performing reel in this dataset received 1,828,749 views. This viral outlier performance is 370% of the average reel performance in this set. This significant gap between the top performer and the average highlights the "viral lottery" nature of this hashtag — breakout hits can achieve massive scale.

Content Overview & Top Creators

The #substack ecosystem is dominated by short-form video content (Reels), aligning with Instagram's algorithmic preference for video-first distribution. There are 8 distinct accounts contributing to the trending feed. The top creator, @isabelradford_, has contributed 3 reels with a total viewership of 2,351,297. The top three creators — @isabelradford_, @decoderpod, and @hasifcore — together account for 82.3% of the total views in this dataset. The semantic network of #substack extends across 30 related hashtags, including #substack's revenue models, #substack careers, #substack explained, #apple tv plus vs substack. Creators often use these tags together to reach overlapping audiences.

Discoverability & Reach Potential

The discoverability metrics for #substack indicate an active content ecosystem. The average of 494,852 views per reel demonstrates consistent audience reach. For creators using #substack, posting consistently with trending audio and relevant angles will help you get noticed.

Analyst Verdict

#substack demonstrates the hallmarks of a well-performing Instagram hashtag. With an average of 494,852 views per reel, the viewership metrics position this hashtag as a reliable reach driver. Creators like @isabelradford_ and @decoderpod are leading the charge, setting viewership benchmarks for the community.

Frequently Asked Questions

Everything about #substack on Instagram

Frequently Asked Questions

How popular is the #substack hashtag?

Currently, #substack has over 1.4M public posts on Instagram. It is a highly active community focus area for creators and brands.

Can I download reels from #substack anonymously?

Yes, Pikory allows you to view and download public reels tagged with #substack without an account and without notifying the content creators.

What are the most related tags to #substack?

Based on our semantic analysis, tags like #michael burry substack, #netflix vs substack, #substack explained are frequently used alongside #substack.